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Are you ready to use free stock photos for promoting your business? Probably, you might want to do it but are not aware of the process. Here, you will get to know some tips on the ways to use free stock images seamlessly. Nonetheless, it can be a challenge for you to find attractive pictures for your brand. There are quite a few sites where you can get free stock images, but using them correctly requires professional expertise. Here are a few tips which will help you to a great extent.
List of Popular Free Stock Photos Websites:
Tips on How to use Free Stock Photos for your Business Promotion
1. Thinking outside the box
Stock photography is used for various reasons and by different users. Bearing that in mind, you should conduct a free image search using specific keywords or phrases. It is the perfect way to find relevant images that will suit your requirements.
2. Selecting images matching your needs
Images will help readers to understand what information you want to pass on. While picking photos, you have to keep this in mind that they are of no use if they cannot convey the information. The top leading site will give you access to some high-quality, cheerful, and bright photos. Using such images will have a big impact when you promote your business.
3. Mixing images
Do not use only one or two images, as it is said that the more attractive you make your post, the better it looks. Try to pick images describing your content. It should be such that a person should understand what the post says just by seeing the pictures. For that, you must use some high-quality photos.
4. Using proper keywords
While trying to concentrate on images, many people forget to check the keyword being used to find that. If you do not use proper keywords, it would be difficult for you to get the right images. With that, your promotion won’t be as effective as you have imagined. Thus, bear in mind that the clearer you are about your thoughts and what you want to promote, the better images you can find.
5. Must tell a story
Images must tell a story and impress viewers in the first go itself. As soon as they see the photos, they should be able to connect with your brand. For that, it is essential to keep in mind that the images should be clear and of high quality. In a way, it will help in effective promotion, which is the most important thing for your business.
6. Do not get lost searching the perfect HERO Image Background.
It feels great when we find the perfect image for our design. Its like finding the perfect T-Shirt design from a store. But you must know there are times when you will spend hours searching for that perfect image and still don’t find it. I have faced the same.
The other way is to create a collage. Check out the header/hero image in the website design below. The stock image is in portrait size but the designer add some custom graphic elements or vector graphics to make it look good and it goes very well with the design, which gives the website layout a perfect head start.
Final thoughts about using Free Stock Photos
Considering the above methods, you can use free stock images to promote your business. Using the right pictures will help in creating an image of your brand in the viewers’ minds. As a result, you can experience more people availing your products and services. So, finally, you can start looking for eye-catching and engaging stock photos to market your business, and that will help you fulfill your purpose of promoting a product.
UI/UX Consultant, Photoshop, XD, SketchApp, Product Designer, Website Designer, Mobile App Designer, Expert WordPress Developer. For web/mobile design and wordpress development related projects please contact me at dibakar@themepurpose.com