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Anyone who has watched the fashion shows on television has had the thought of what it would be like to start a clothing company.
There tends to be a mistaken assumption you need to produce the clothing in order to create a clothing brand. Companies exist to help you in printing your shirts. All you have to do is come up with the idea to launch your brand and you can start selling shirts right away.
These shirts get the name of your brand out there and help you to earn the money you need to launch the rest of your company. Here are a few ideas to get you started in learning how to make shirts as a novice.
Here you go
Start Making a Name with Charity
If you’re looking to get in the business of making t shirts, you’re not alone. There are tens of thousands of companies you’re going to have to compete with locally and globally. One of the best ways to get out ahead of all the other start-ups is to donate a portion of your profits to charity. According to Entrepreneur, a California based company has made this a part of their business model. By giving away just a small portion of the proceeds, the company has been able to donate thousands to a charitable organization. Giving money to charity not only provides you with plenty of free publicity, but it also fosters good will with people you’re looking to sell shirts to. By letting them know they are helping other people just by purchasing a shirt, they’re more likely to make the decision to go ahead and make the purchase. It can be the deciding factor to convert the sale. Another thing to keep in mind when it comes to donating a portion of the proceeds to charity is the money you donate can be used as a tax deduction, which every business can use more of.
Be Prepared for Growth
While many t-shirt brands will not succeed, those that do succeed tend to have wild success. Having a plan in place for growth can help you to sidestep some of the landmines others have encountered. According to Upstart Business Journals, one highly popular Columbus t-shirt company has to face some serious considerations thanks to the wild growth the company has experienced. Going from one employee to over 155 in a matter of months may seem unrealistic when you’re making a payment using a credit card because you don’t have the money in hand. However, this kind of growth can happen, so having a plan in place allows you to enjoy the growth rather than worrying about whether it will be the undoing of your company.
Have a Recognizable Style
Some of the most successful t-shirt companies have maintained a certain style. This allows your t-shirts to be instantly recognizable to those who see it. When preparing to start making t shirts, look at the styles popular at the moment. You’ll find there are colors and patterns recurring in the industry. Use these styles to help you come up with a distinctive style all your own, but still playing into the styles selling at the moment. This is what a Charleston t-shirt company did, according to the Charleston City Paper when developing t-shirts for sale. They used a style popular in New Orleans to come up with a design Charleston natives would find appealing. The idea was successful and the t-shirt company launched as a result. Finding a similar concept can help you to come up with designs that are already proven, but unique to what you’re trying to accomplish. Pay close attention to what images and words you use on your shirts so you will not have to worry about being sued.
Find the Right Price
One of the last things on your list when making your shirts is how much you’re going to charge the customer. Think about who your core demographic is. If your t-shirts are designed to be for use with high-end fashion, you can charge a higher price than if your shirts are designed for people on a limited budget. According to Clark Howard, discount t-shirt businesses have the ability to bring in a lot of money. So, if you are looking to make a lot of sales in a very short period of time, you should make sure all of your shirts are priced accordingly. Shirts priced 30- to 50 percent lower than the competition makes it possible for you to sell in the hundreds of thousands of shirts a month. If you’re looking to sell shirts at a higher price, you’ll need to make sure to create a name for yourself soon or the shirts will sit on the shelves. Use all these tips and you will be well on your way to launching your shirt brand.
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